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Marketing to Co-ops: Steps for Success Workshop
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Marketing to Co-ops: Steps for Success Workshop 

Monday, March 5, 2012
8:00 a.m. – 3:30 p.m.
San Diego Convention Center
Upper Level, Room 24A
Continental breakfast and lunch is included.

  • Are you familiar with the co-op market?
  • Are you new to the co-op market?
  • Are you interested in expanding sales within the co-op market space?  

NRECA Can Help!

Be sure to attend the Marketing to Co-ops: Steps for Success Workshop. This workshop will provide attendees with a thorough understanding of the electric cooperative industry structure and operations to assist with your business strategy to reach and increase your business with the electric cooperatives. The workshop combines an overview of electric cooperatives, NRECA and the various affiliated organizations.

You will hear directly from electric cooperative representatives on three unique panels:

  • Cooperative CEO panel - discussion providing insight regarding the future and challenges facing electric cooperatives
  • Cooperative Staff panel  - engineering, operations, IT and purchasing staff define “how the cooperatives prefer to do business”
  • Panel of cooperative and for-profit organizations - doing business with co-ops for many years, they’ll share their experiences with electric cooperatives

Leaving this workshop, you’ll have a clear understanding of how the cooperatives operate and how NRECA can assist you in your effort to reach this market through editorial, advertising, exhibiting, event sponsorship and other valuable exposure benefits. 

Whether your company is new to the co-op market or a seasoned veteran in this market space, this is a workshop you won’t want to miss!

The workshop will take place at the San Diego Convention Center, San Diego, California on Monday, March 5 from 8am - 3:30pm.

To ensure your seat at the workshop, register by February 24, 2012.

For more information, contact Nancy McMahen, nancy.mcmahen@nreca.coop or Diane Custodio, diane.custodio@nreca.coop.